#How much is cbs all access on amazon plus#
Franchises like Marvel, Pixar, and Lucasfilm are synonymous with Disney (alongside Disney live-action and animated films), so Disney Plus works. It would be one thing if the Paramount name was going to drive hordes of people to sign up because Paramount is synonymous with big franchises in 2020. Paramount certainly has more name recognition internationally where the label has been used on more products (Paramount Plus already existed in some capacity in parts of Europe), but Paramount in 2021 isn’t exactly Disney or Warner Bros. ViacomCBS CEO Bob Bakish previously announced in September that CBS All Access would rebrand to Paramount Plus, and noted in a later interview that executives decided upon the name because Paramount had more brand recognition than CBS. To better introduce Paramount Plus, and give a more comprehensive look at ViacomCBS’s overall streaming portfolio (that includes Pluto TV and Showtime’s OTT service), the company will host a two-hour event on February 24th following the company’s earnings call. The version of CBS All Access that is currently available in Canada will rebrand to Paramount Plus on March 4th, with an expanded offering being made available to subscribers later in the year.
The service will also launch in Latin America on March 4th, followed by the Nordics on March 25th and Australia in mid-2021. ViacomCBS is set to relaunch its CBS All Access service as Paramount Plus on March 4th, with a special event to introduce the new streamer on February 24th, the company announced today.